Mobile App
UI Design
carfind.co.za
Agency: dieselbrook brand consulting
Brand Identity & UI Design
The Challenge
In 2015 carfind.co.za handed us the task of the brand’s refresh, which then needed to be carried over to their online presence. With the majority of carfind.co.za users accessing the website from mobile devices, this soon became the top priority.
The Solution
We developed a vibrant and energetic corporate identity that communicated both the brand’s friendly personality and vast catalog of products and services. Thereafter, the main challenge was to distill the many facets and offerings into a simple, user-friendly interface, that allowed users to find the right vehicle in no time or advertise their used vehicles with ease.
The Result
We developed a web-based app that was then used by the client as the basis for their website. We used the vibrant colour palette to achieve a sense of order and hierarchy in the interface design. The user’s eyes are led through the layout, providing them with the right information at the right time.
